Get cited when AI answers the question.
Customers now ask ChatGPT and Google’s AI who to call before they ever see a list of ten blue links. Being the business the answer names is a different job from ranking, and it is winnable early.
- Answer-first pages built to be quoted
- The questions your customers actually ask, sourced
- Structured data so machines read the business correctly
- Crawler access checked for the AI bots that matter
- Citations tracked across the answer engines
The answer replaced the list
Ask an AI assistant for a roofer in your suburb and you get a short answer naming two or three businesses, with sources. The customer calls one of them. Nobody scrolls.
Answer engines quote pages that state a specific fact plainly, near the top, with something behind it. Long marketing preambles get skipped in favor of whoever answered the question first.
This is where a local business can still get ahead cheaply. Most competitors have not touched it, and the pages that earn citations also happen to be the pages that rank.
How we run AI Search (GEO)
Four pillars. Skip one and the rest stall.
Answer-first content
Written to be quoted, not to be admired.
- The direct answer in the first two sentences
- One question per page, stated as the customer asks it
- Specific local numbers, ranges and timelines
- Sources cited so the claim can be checked
- Updated when the underlying facts move
Questions worth owning
Sourced from what people really type and say.
- People Also Ask and autocomplete harvesting
- The questions your phone actually gets
- Cost, timing and “how do I know if” questions first
- Suburb-specific versions where they differ
- Gap analysis against who is being cited today
Machine-readable business
Structured data so the entity is unambiguous.
- LocalBusiness and Service schema
- FAQ and HowTo markup where it fits
- Consistent name, address and phone in the markup
- Review and rating markup where eligible
- Validated, not just added
Access & tracking
You cannot be cited by a crawler you blocked.
- robots.txt checked for the AI crawlers that matter
- Server-rendered content the bots can actually read
- An llms.txt where it helps
- Citation tracking across the major assistants
- Reported monthly beside your other channels
What you see each month
One report a month, in plain language, measured in booked jobs rather than impressions.
Start with a sprint. Keep what works.
A fixed-price sprint gets it built and working, with a defined start, end and deliverable. Ongoing management keeps it moving after that — month to month, cancel any time. No long-term contract either way.
First answers sprint
The initial set of answer-first pages, plus the technical work to be readable.
- Question research and gap analysis
- The first answer pages published
- Schema and crawler access fixed
Ongoing GEO
Answer engines change monthly. Citations have to be earned again and again.
- New answer pages every month
- Citations tracked across assistants
- Existing pages refreshed as facts move
Frequently asked questions
Is this different from SEO?
It overlaps but it is not the same. SEO wins a position in a list. GEO wins a mention inside a generated answer, which depends on being quotable and specific rather than merely well-ranked.
Can you guarantee a citation?
No, and nobody can. Answer engines change weekly. What we can do is make the site the most quotable option for the questions that matter and track what happens.
Does it help my normal rankings?
Usually yes. Answer-first pages with real specifics tend to earn ordinary rankings too, because they are the pages that actually answer the search.
How long before it shows?
Faster than Maps Pack positions in most markets, because so few local competitors are doing it. The audit gives a realistic read for your niche.
How do I get cited in AI Overviews?
Answer one question per page, put the direct answer in the first two sentences, back it with a specific number or source, and leave the AI crawlers unblocked. Google AI Overviews and the chat assistants quote whoever answered first and plainest — that is the whole discipline of AI search optimization, and it is the work this service does.
What does it cost?
Quoted from the audit as a fixed-price sprint.
Let’s get you more jobs.
Start with the free audit. We analyze your market, review your competitors, and show you exactly where the opportunities are.